Jaipur, Rajasthan. ‘Where there is a will, there is a way!’ It is true that thousands of people lost their jobs due to the lockdown. People’s businesses sat down. But this couple also carried the flag of success in the coronary period. He is Rajendra Lora from Nagaur and his wife Chandrakanta. He runs Fresh Start, a startup for farmers. Under this, the couple makes home delivery of agricultural inputs such as pesticides, pesticides and other types of medicines to the farmers. At present, more than 30 thousand farmers are associated with this startup. This startup has done a business of around 3 crore rupees this year. Rajendra says that he used to meet farmers often, then it was known that he could not get medicines on time for spraying crops and vegetables. Keeping this in mind, he made this online platform available.
Rajendra explains that he started this startup 4 years ago. His wife Chandrakant is also an associate in it. His startup was very helpful to the farmers in the lockdown.
Rajendra says that he has a team of about 45 people. This team registers farmers online. After this, pesticides etc. are provided to the farmers on getting online orders.
More than 30 thousand farmers are currently associated with this startup of Rajendra. This year, his startup has done a business of Rs 3 crore.
The company’s head of operations is Chandrakanta, wife of Rajendra. She says that her company also finances farmers up to 10,000 rupees. 12 percent interest is charged on this. At the same time, the company provides pesticides to farmers at 5-10% below market rate.
Rajendra Lora is an engineer from Jabalpur Triple IT. He also worked for 2 years in Mumbai. But if I wanted to do something, I quit my job. His wife is an MBA-PhD. Now she handles the marketing of her company.